Carlson Private Capital Partners adds to the Lakeshirts/Blue84 platform with investments in Elite Fan Shop and Yesterdays. In September of 2020 CPC was fortunate to partner with a great e-commerce executive, Noah Lichtig, to acquire certain assets of Elite Fan Shop from Top of the World allowing for expansion in Lakeshirts/Blue84 ecommerce presence. The Elite Fan Shop acquisition was followed by an investment in Yesterdays Sportswear in November of 2020. Yesterdays, known for great design and superb customer relationships, started as a screen printing business over 35 years ago and now offers embroidery and other print services to the resort, surf and wine industries along the California and Florida coasts.
